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  • Coffee project- help needed!

    I am designing a new style of instant coffee packaging that intrigues and engages the user on a satisfying level thus improving their coffee experience. Please post what you feel are the main issues with instant coffee (preferably three or more points) as well as what you feel are the cause of this issue.

    For example, the taste is poor due to low quality beans and harsh processing

    I am fully aware that instant coffee will never be more enjoyable than a fresh cup but please remember this project is specifically for instant coffee and trying to improve the current experience.

    Thank you for your time

    WIll

  • #2
    Re: Coffee project- help needed!

    Wrong forum... Wrong topic = more spam...

    Regardless of the packaging..  The product is crap.

    Due to beans and harsh processing and that it is instant.

    Moderator intervention required.



    Comment


    • #3
      Re: Coffee project- help needed!

      Originally posted by 28363333302D2D303C345F0 link=1260106496/0#0 date=1260106531
      I am fully aware that instant coffee will never be more enjoyable than a fresh cup but please remember this project is specifically for instant coffee and trying to improve the current experience.
      To improve the current experience, change the packaging to read:
      STOP DRINKING INSTANT.
      Short project.

      Or to paraphrase Red Dwarf:
      The 3 main problems with instant coffee are:
      1 - Its rubbish
      2 - Its rubbish
      3 - Its rubbish
      Now I know that technically, this is only 1 reason, but its such a BIG one, its worth mentioning 3 times.

      Comment


      • #4
        Re: Coffee project- help needed!

        change the packaging all you want, but you cant polish a t**d

        out of interest, how is the packaging going to improve a users coffee experience? still the same rubbish inside after all.

        Comment


        • #5
          Re: Coffee project- help needed!

          Originally posted by 232A3128232E264B0 link=1260106496/3#3 date=1260126246
          change the packaging all you want, but you cant polish a t**d
          ;D    ;D    ;D

          Comment


          • #6
            Re: Coffee project- help needed!

            Originally posted by 3D2326262538382529214A0 link=1260106496/0#0 date=1260106531
            trying to improve the current experience.
            Put a bunch of beautiful women on the cover. It may still taste like crap, but the male population would get a kick out of the packaging.

            Comment


            • #7
              Re: Coffee project- help needed!

              I think the best way to improve the packaging would be to make the can big enough to include a complimentary GS/3 and Robur-e with every pack....

              Also, if you can keep it under 20 bucks, it should be a runaway success  

              Comment


              • #8
                Re: Coffee project- help needed!

                Originally posted by 5F414444475A5A474B43280 link=1260106532/0#0 date=1260106531
                I am designing a new style of instant coffee packaging that intrigues and engages the user on a satisfying level thus improving their coffee experience
                May I suggest you try to design a new style of fresh coffee pakaging, one that says we dont drink instant because it is crap!

                Comment


                • #9
                  Re: Coffee project- help needed!

                  Originally posted by 6A666F6F6C6C657C7A7D090 link=1260106532/4#4 date=1260127230
                  Originally posted by 232A3128232E264B0 link=1260106496/3#3 date=1260126246
                  change the packaging all you want, but you cant polish a t**d
                  ;D    ;D    ;D
                  Problem is that mythbusters did ;D But the type of t**d does make a difference.

                  Comment


                  • #10
                    Re: Coffee project- help needed!

                    I hope this has been helpful for your project willorrock.

                    personally I think you came to the wrong place to try and get free ideas for your commercial project.

                    Matt

                    Comment


                    • #11
                      Re: Coffee project- help needed!

                      ive heard only a toad can polish another toad :-X

                      Comment


                      • #12
                        Re: Coffee project- help needed!

                        Packaging that resembles a toilet bowl? Appropriate for before and after attempted consumption....

                        Comment


                        • #13
                          Re: Coffee project- help needed!

                          although having said that,

                          A picture of a polished turd on the packet would be intriguing and may engage some on a satisfying level, probably wont improve their coffee experience though.

                          Matt

                          Comment


                          • #14
                            Re: Coffee project- help needed!

                            Just came across this post

                            I love instant coffee
                            I used it for the kids school craft projects to stain paper, for example treasure maps

                            Wow what a product
                            KK

                            Comment


                            • #15
                              Re: Coffee project- help needed!

                              Originally posted by 60444D4D4E4E7460445846442B0 link=1260106532/13#13 date=1260138967
                              Just came across this post

                              I love instant coffee
                              I used it for the kids school craft projects to stain paper, for example treasure maps

                              Wow what a product
                              KK
                              ROFLMAO..


                              I guess you can use it for ya Avatar as well ...


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