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Italy invented coffee culture. Now it’s a coffee time capsule.

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  • #16
    Love the big gutsy (boiled jam) strange term, all jam is boiled, we use the term jammy type wines here, and the Clare Valley is home to some of the best, Seven Hill Wines are still noted for big bold Jammy reds, love em.

    And therein lies a clue to my preferences, I enjoy big bold flavours in Coffee and wine, one of the reasons pour over and French press type coffee's simply don't cut the mustard for me.

    All down to preferences, vive la difference!

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    • #17
      Originally posted by Yelta View Post
      I thought the post would generate interest.

      I believe I got the gist of the article Herzog, my feeling is when you have a successful coffee coffee culture why mess with it, it may well be a coffee time capsule but what a delightful one it is, evangelists of all types, for better or for worse always want to convert others to their way of doing things.

      Yes I noted Matteo was inspired when he fell for non-Italian coffee after trying it in Melbourne Australia, not Washington DC, not at all surprising.

      Whilst I agree not all Italian coffee is good, its most certainly not all bad, in fact I found excellent espresso readily available during a visit a couple of years ago.

      Re Starbucks Flynn, if they didnt fail in Oz they certainly did an excellent imitation of failing.
      "Starbucks failed to assess the local culture of Australia. They entered a market that had no room for them. Worse, they failed to identify that they were failing. Unfortunately, Starbucks continued to grow their troubled business until finally disaster struck."
      STARBUCKS (Failure in Australian Market)
      G'day Yelta

      If one of my undergrad students produced that (STARBUCKS (Failure in Australian Market) paper, it would be a clear, abject fail. As for the postgrad ones - they wouldn't dare. That is possibly one of the worst, most superficial analyses I have seen for quite a while. All the key facts are only mentioned in passing or glossed over.

      I only hope Starbucks is stupid enough to try in Oz again using the outlined solutions... The planet has too many wannabee US companies trying to dominate other countries and they would fail again here.

      Italian espresso coffee - I suspect the Italians will be drinking their dark roasted robusta blends for the foreseeable future. I don't see that making inroads in Oz either.

      Mercifully, the world has moved on and muticultural Oz in particular has oodles of choice in almost every sector of life. Viva La Difference.

      TampIt

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      • #18
        As one uninterested in travel, it is unlikely that I will ever sample the coffee in Italy or the US but judging from the comments I get from travel-junkie friends it is just as well I don't as without a better than average coffee every morning I wouldn't be a nice person to be around.

        Drank a 2015 Wolf Blass Gold label Barossa Shiraz with friends last week. It typified the 'jammy style' being discussed. It was a lovely intense wine and I will buy some to cellar but I wouldn't want to drink the same style all the time. Nice to have variety which is readily available from all the wine-growing areas in Australia.

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        • #19
          Originally posted by TampIt View Post
          G'day Yelta

          If one of my undergrad students produced that (STARBUCKS (Failure in Australian Market) paper, it would be a clear, abject fail. As for the postgrad ones - they wouldn't dare. That is possibly one of the worst, most superficial analyses I have seen for quite a while. All the key facts are only mentioned in passing or glossed over.

          TampIt
          LOL I was thinking exactly the same thing. A 500 word premise fleshed out by cut and paste to 2000 words. The potential was there, it was like they got bored of it halfway through the data collection phase.

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          • #20
            Originally posted by Rockford View Post
            LOL I was thinking exactly the same thing. A 500 word premise fleshed out by cut and paste to 2000 words. The potential was there, it was like they got bored of it halfway through the data collection phase.
            For what its worth, I didn't post the link to the article as an exemplar of journalism, simply to underscore the fact that Starbucks bombed in OZ, plenty more similar that may not be quite as offensive to your delicate journalistic sensibilities.

            Guess if we are going to get picky the phrase "they got bored of it" is worth looking at, people who live in glass houses.
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            • #21
              Seriously stop taking everything so personally. We weren't having a go at you, just the article, you read way too much into things. Then to come back with a petty grammatical response, please.

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              • #22
                Originally posted by Yelta View Post
                "they got bored of it"
                Says it all really...

                Mal.

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                • #23
                  Originally posted by Rockford View Post
                  Seriously stop taking everything so personally. We weren't having a go at you, just the article, you read way too much into things. Then to come back with a petty grammatical response, please.
                  Perception of the written word, combined with generational differences/attitudes, can at times lead to misunderstandings, don't think I misread the tone of the post, regardless, hardly an issue to get our t*ts in a knot over, lets move on.
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                  • #24
                    I'm not sure how successful this is going to be but I will try to post this article which has information relevant to the topic and may be of interest. I was interested in Angelo's take on his company's impact on Starbucks.


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                    • #25
                      Interesting Rocky, do you have a date for the article?

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                      • #26
                        Looks like the Australian last week...


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                        • #27
                          Thanks Coolie, here's a link for them that can access it.
                          https://www.theaustralian.com.au/bus...6deb97e8d80adc

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                          • #28
                            Yeah, Business Review section of last weeks Weekend Australian.
                            I didn't post a link as you have to be a subscriber to access the article.
                            Not often we get anything on the 'coffee industry' in the Review and I was interested to read about Bean Alliance, it's brands and customers, and sale to the Italian Zanetti outfit.
                            ...and of course I was gobsmacked to hear that Bean Alliance was responsible for Starbuck's failure in Australia due to the sale of better coffee for $1. through 711s and Maccas.

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