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  • A Regular Coffee TV Show

    We all know that coffee is a huge commodity.
    The whole world drinks it.
    Here it is an extremely popular beverage.

    Weve seen gardening, fishing, 4WD, house renovation and cooking shows just to name a few.

    What we dont have, is a national weekly TV show focusing on coffee.

    This would benefit not just for this forum and the associated sponsors and snobs, but also can de-mystify coffee for the average punters who enjoy the powdered stuff.
    To open up a whole new world.

    A show about how coffee is grown, where it comes from, how to make coffee on a espresso machine or a siphon, where to buy coffee, how to roast and what method, cafe reviews and road trips, grinder maintenance,the list goes on.

    Perhaps the time is right for a birth of a culture program just for coffee. I believe so.

    Gary at G

  • #2
    Re: A Regular Coffee TV Show

    Comments anyone?

    Comment


    • #3
      Re: A Regular Coffee TV Show

      I think it would be great and with the tv channels all showing so much more overseas rubbish, it would be nice to see some more Australian content.

      Get the right people on board and it could be worth watching.

      Comment


      • #4
        Re: A Regular Coffee TV Show

        I agree with Scoots but from a commercial aspect Im not sure if there is enough information to sustain a weekly show. With so much emphasis on cooking shows these days (Masterchef et al aside), I would envisage a weekly cooking show with a segment on coffee.

        But your idea has merit and a good number of CSers would tune into such a show. Unless you can convince the commercial channels that there would be a big enough audience, you would need to approach  ABC or SBS. The other risk of a show on commercial TV networks is that you would need to cater to the sponsors who would need to be big enough to afford TV ads.  This means you would need to be prepared to suggest that great coffee can be obtained out of a jar or from supermarkets, GJs, McCafe and the like. Think of the impact of this requirement on the message you might try to impart on your show.

        Comment


        • #5
          Re: A Regular Coffee TV Show


          I suspect the way to do it would be to do a regular clip for Youtube each week...give the TV execs a sample.

          Andy, get your digital camera out and make a clip!

          I agree with flynn that it wouldnt be commercially viable to sustain a half hour show just about coffee, but it could be a regular 5 minute segment on a show like Mercurios Menu or Food Safari

          Comment


          • #6
            Re: A Regular Coffee TV Show

            Thanks for your feedback thus far gents, and lady scootergirl

            A coffee show run on a Sunday would be far greater than the Gordon F. Ramsay Hells Kitchen we subject ourselves to.

            My belief is that a half hour slot would be great covering a broad range of topics about coffee.
            Theres a great deal to get through in a year.

            I have thought of the impact it would have on us in regards to Gloria Jeans, McCafe, Coffee Club etc may have. Those big boys may very well take the opportunity to spend big bucks and put pressure on the independents who are genuinely passionate about coffee rather than making lots of money.

            You have made a good point Flynn.

            This is why i have asked for everyones feedback on this subject rather than approaching the networks on creating a show.

            Gary at G

            Comment


            • #7
              Re: A Regular Coffee TV Show

              I have had an idea in the back of my mind for a while about creating a Youtube channel which focuses on coffee.

              The positive of a youtube channel is that you can reach the whole world so your target audience is amplified.

              A lot of people dont understand the potential youtube has but there are hundreds of people who have a career in youtube.

              If you have a regular format, a consistent schedule and obviously a quality in both presentation and content I think a youtube channel could certainly be a hit.

              The other thing about creating on youtube is that you own your own content, and you arent subject to signing your life away to the network your show goes with.

              Comment


              • #8
                Re: A Regular Coffee TV Show

                There are certainly some very slick looking productions on YouTube these days and with the way people are now doing tv via the Internet, I think you could find quite an audience via this medium.

                Comment


                • #9
                  Re: A Regular Coffee TV Show

                  Totally agree on the youtube/internet idea. It is certainly something which I would regularly tune into. Once you go the way of the tv show, there are too many people with a stake in it to allow you to produce a product unencumbered by commercial factors. Most people/businesses who provide the dollars to fund this are more likely to apply pressure on you to compromise your core principles for the sake of their own interests. Your ability to maintain independence in such a venture would be shortlived, I would think. Unless those providing the funding are as passionate about maintaining the integrity of the production which you would be seeking.

                  Comment


                  • #10
                    Re: A Regular Coffee TV Show

                    A Coffee Gear supplier in Seattle (not forum sponsor) does a regular Youtube show to talk about products and run some basic experiments. A lot of it is just for fun and cant be taken too seriously. The good thing is that they never put the hard sell on their products and just treat it as a bit of fun for the staff to get the word out there about coffee and different methods.

                    From their Youtube blurb:
                    We want to help you make a better cup of coffee! This channel features informational, how-to, review and comparison videos that we hope will help you make coffee and espresso you love at home.

                    Our goal is to practically test, review, explore experiment and -- most of all -- have fun with coffee. We get asked tons of questions and we devise ways to find out the answers, if we dont know them already. There are as many ways to test, experiment or learn things as there are people, so we encourage you to do your own testing at home to find out how a specific situation may apply to you personally.


                    I enjoy watching it and often get a laugh. Youtube seems to be a good medium for this type of thing and unfortunately I dont think it would go well on mainstream TV.

                    That being said however The Age seems to try and find one or two coffee related stories each week to put on line (sometimes very poor quality) so perhaps there is an opening to write an educational series for the paper.

                    Comment


                    • #11
                      Re: A Regular Coffee TV Show

                      Still hoping for an Australian coffee podcast.

                      Perhaps a Vodcast... is that a video podcast?

                      Comment


                      • #12
                        Re: A Regular Coffee TV Show

                        Originally posted by 754F547975524F484D474A4952260 link=1313171135/9#9 date=1313572140
                        A Coffee Gear supplier in Seattle (not forum sponsor) does a regular Youtube show to talk about products and run some basic experiments. A lot of it is just for fun and cant be taken too seriously. The good thing is that they never put the hard sell on their products and just treat it as a bit of fun for the staff to get the word out there about coffee and different methods.
                        I watch Gail and Kat :P I like their videos but I think what G@G is describing is a more refined program with information on the industry as well as product reviews.

                        Comment


                        • #13
                          Re: A Regular Coffee TV Show

                          The Lifestyle channel on Foxtel would be ideal but then what percentage of people have Foxtel.
                          A show on the ABC would cut out the commercial clutter.

                          Perhaps a coffee program would include a news segment covering say, the Gilkatho price index or world coffee prices and where its heading.

                          Then things like product reviews, road trips to cafes, a segment on brewing methods, a feature about Breville etc.

                          Then next week a tutorial on how the average person can use semi automatic machines and list of items required, a beginners guide to roasting, more news, Coffeesnobs feature and internet shopping. Humour segment. A look into the commercial industry and then the list goes on for the week after.

                          Gary at G

                          Comment


                          • #14
                            Re: A Regular Coffee TV Show

                            Not sure if it is a weekly show but channel 10 is running a doco called "Coffee Culture" on Saturday at 1pm

                            http://ten.com.au/docos-24348.htm

                            Comment


                            • #15
                              Re: A Regular Coffee TV Show

                              Nice find pinballer.

                              Ill be working then but Ill be sure to record it to see what it is.

                              Hopfully its full of good content and not just an advertorial for someone.

                              Comment

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