CoffeeSnobs Coffee Cups - Design and Win!

[Andy]

Re: CoffeeSnobs Coffee Cups - Design and Win!

We will have one design per size... maybe they will be the same or maybe not.

So sadly we cannot get too creative with different slogans.

[fatboy_1999]

Re: CoffeeSnobs Coffee Cups - Design and Win!

Or if we want to tweak the fonts, I vote for Comic Sans for
COFFEE SNOBS

And Lucida Calligraphy for the tag.

Perhaps there could be a range of tag lines on the cups.

EG:
Our name says it all
Life is too short for bad coffee
Come on in, the coffees great
But not so snobby we wont share!
Changing the world, one cup at a time

And...

[tonee]

Re: CoffeeSnobs Coffee Cups - Design and Win!

..

[Kym_Wardle]

Re: CoffeeSnobs Coffee Cups - Design and Win!

Just an idea for the design. The dark green is from the CS website.

Sorry the graphics are poor quality.

[fatboy_1999]

Re: CoffeeSnobs Coffee Cups - Design and Win!

I prefer a simpler design.

I think it would look good on a white cup with various colours for the logo/text.
Or a balck cup with white text/logo.

Im also rather attached to the current font(s) and logo, but perhaps Im just a creature of habit.

[Andy]

Re: CoffeeSnobs Coffee Cups - Design and Win!

I like the last one with the lightning.  

no...arent they the roots of the coffee plant?  

;D

Anyway, I hope that doesnt sound too harsh..

All vaild opinions and some I agree with


The reason I have thrown this up without much discussion is to find the best design without me steering it in a direction.  Maybe the best design is a new logo, a new font and different colour, single colour or lots of colours.

Im happy for the CS community to make designs they think are good and we might pick the best of them for the end product or maybe just compose a new design using bits of a few.

By the way, the cup selection process has already happened, high quality triple wall cups that test really well (lots of thermal tests and usage tests so far have all come up trumps).

Also on the volume we are printing we have haggled the printing price to be the same for single colour or full colour (6 colour) process.

A creative think tank is what I hope this thread will become.  There are no bad designs, just some that we might not go for.

8-)

[tonee]

Re: CoffeeSnobs Coffee Cups - Design and Win!

no...arent they the roots of the coffee plant?

[Thundergod]

Re: CoffeeSnobs Coffee Cups - Design and Win!

I like the last one with the lightning.

[tonee]

Re: CoffeeSnobs Coffee Cups - Design and Win!

..

[Koffee_Kosmo]

Re: CoffeeSnobs Coffee Cups - Design and Win!

I like to offer this design and catch line

4 X equal size 3D diamonds around the cup
The reason I chose this style is
1] It can be used as a 2 colour
2] Other colours can be added at a later time if wanted
3] Distinctive but simply elegant

The catch phrase I have come up with is
"Coffee Snobs <> Diamonds in the Rough"

Can I claim my cups now <><><><>

KK

[scoota_gal]

Re: CoffeeSnobs Coffee Cups - Design and Win!

Andy...some thoughts re takeaways from our business perspective (which Im sure youve thought of already too.)

I think keep it simple is the go...too much on the cup and it makes it seem messy and busy. Our suppliers keep dudding us in our cups and theyve actually changed to their own branded ones which at first came out with some cartoony print on it which we really hated as it seemed so childish. We have always liked the detpak brown t/as, it was a simple design and stood out as our "own" here in our town.

We dont like all black or white cups...theyre what everyone else has and sometimes theyre from places that do lava coffee on instant only!

Whilst generally I dont think that customers really care what is printed on their cups but Im often proved wrong when people notice when our cup pattern keeps changing. As in "Oh, youve got new cups?" but I never bother to ask if they like them or not. So, if there was a CS cup, wed probably also purchase them and use them unashamedly! People do often notice when Im wearing my CS shirt and will comment on being a coffee snob, so Im sure that theyd love to have a cup with it written on there!

Whilst the logo for CS is good, I dont think it has the punch needed to be on the side of a cup as a stand alone thing. Whilst I say this, the striking thing about the Campos (as an example) logo is the lettering and the smallish rosetta only catches my eye occassionally. So, maybe if the CoffeeSnobs word is made to be the focus and the logo of the cup not so much...just tossing ideas out here and Im happy to be proved wrong too...

Make sure that the "Our Name Says it All" is also included on it somewhere!

And I know you like the font youre using but I think that it really needs to be a bit bolder. The font for CS on the computer screen looks a bit fuzzy and not very clearly defined. If it can be made more solid and bolder it might be better in print?

Anyway, I hope that doesnt sound too harsh...I was just trying to give some thoughts from the perspective of someone who uses t/as. In our business, they would account for more than 50 percent of coffee sales...so they are well used.

[mum2three]

Re: CoffeeSnobs Coffee Cups - Design and Win!

How about our logo, printing one or two on the cup? Simple, elegant, ties in brand recognition, and is inexpensive as its a single color print job.

I agree with this too. Was my first thought and I dont think any more detail would be necessary.

If these were available in a porcelain travel mug, Id definately buy a couple too.

Saying that, Ill be having a think about some other design ideas.....

[A_M]

Re: CoffeeSnobs Coffee Cups - Design and Win!

How about our logo, printing one or two on the cup? Simple, elegant, ties in brand recognition, and is inexpensive as its a single color print job.

I tend to agree.. You have my vote...

Look at the best and you will always fine elegant and clean lines...

Lots of bling just makes me think some one spent too much $$$ on marketing.. Save teh marketing $$$ and make teh product cheaper.


1: A member card mug for Roasters maybe

2: CS logo on some standard fine baked china clay cups YES..

3: The CS logo and web address on the take a ways


PS. Ya forgot the 16, 18 and 20oz buckets ;D

[Javaphile]

Re: CoffeeSnobs Coffee Cups - Design and Win!

How about our logo, printing one or two on the cup? Simple, elegant, ties in brand recognition, and is inexpensive as its a single color print job.

You can print the background or the logo and even do it in different colors if so desired to differentiate between cups that contain different drinks or to tie a color to a customers color palette.


Java "Designs R Us" phile

[Andy]

Re: CoffeeSnobs Coffee Cups - Design and Win!

How about a member card colour scale?