When I was stuck on soy (back to real milk now), I used to supply my daily cafe with Bonsoy to use in my coffees. They werent interested in stocking it when I spoke to them about it (cost) but did offer to keep one in the fridge for me if I supplied it...so I supplied it.
It was a great gesture on the cafes part and I was very thankful. I told them if anyone specifically asks about Bonsoy - to serve them some of mine.
It seems like heaps of my local cafes are now stocking Bonsoy and prominently displaying it too. Finally, theyre working out that good soy is a must if it is to go in espresso...and draws in all the soy coffee drinkers in town.